A massive YouTube algorithm shift is currently favoring small creators, offering them an unprecedented opportunity to grow and earn money. If you’ve been struggling to get views or monetize your content, this update could be the breakthrough you’ve been waiting for.
Let’s break down why this is happening, how you can leverage this algorithm change, and the exact method (Triple R Method) you should use to ensure YouTube promotes your content.
YouTube’s New Algorithm Update: Why Small Channels Are Growing
For the first time in YouTube history, a dedicated Content Discovery Team is now actively searching for small creators to promote.
Why is YouTube Doing This?
- Encouraging new creators: If small channels get views early, they’re more likely to continue creating content.
- More long-term revenue for YouTube: Successful creators stay on the platform, bringing in ad revenue.
- Better content diversity: Promoting smaller creators helps introduce new ideas and fresh content to viewers.
Many users have already noticed an increase in small channels appearing on their home feeds, meaning this change is actively happening.
The Triple R Method: How to Create Videos That Get Promoted
1. Research – Find Winning Video Ideas
Not all small channels are being pushed—only those with the right content strategy. Here’s how to ensure your video ideas get picked up by the algorithm:
Step 1: Choose a Profitable Niche
- Look for channels in your niche with 100,000+ subscribers.
- Use tools like TubeMagic’s Niche Explorer to find high-paying topics.
Step 2: Find Video Ideas That Work
- Identify popular videos from big channels in your niche.
- Use tools like TubeMagic’s Video Idea Generator to analyze successful content.
- Search on YouTube and check if similar videos have 100K+ views.
Step 3: Extract Key Points from Successful Videos
- Watch 3-5 top-performing videos in your niche at 2x speed.
- Note down important bullet points from each video.
- Use transcript generators to extract text versions of videos.
2. Refine – Improve Your Content Based on Audience Feedback
Step 1: Analyze Comments from Top Videos
- Look for the 5 most liked comments on popular videos in your niche.
- Identify common questions, additional insights, or complaints from viewers.
- Integrate this feedback into your video script.
Step 2: Organize Your Video in a Step-by-Step Manner
- For tutorials, present information chronologically.
- Add personal experiences or examples from Reddit/YouTube comments to make the content relatable.
3. Retain – Keep Viewers Watching with Open Loops
Step 1: Use Open Loops to Create Curiosity
At the beginning, ask a question that will be answered later.
Example: “How do you book the cheapest flights and save a ton of money?”
Step 2: Chain Open Loops
After closing one loop, open another:
Example: “Now that you booked your flight, how can you skip long airport lines?”
Step 3: Keep the Content Flowing
- Avoid unnecessary pauses or distractions.
- Use dynamic editing and visuals to hold attention.
How Small Channels Are Making $100K+ Without Relying on Views
Many assume that more views = more money, but that’s not entirely true. Here’s the secret: small channels are making money by selling helpful content and digital products, not just relying on ad revenue.
Step 1: Monetize with Digital Products & Affiliates
- Sell ebooks, courses, or digital guides related to your content.
- Promote affiliate products from sites like:
- Digistore24
- ClickBank
- JVZoo
Step 2: Create Videos That Solve Problems
Viewers searching for solutions are more likely to buy products that help them.
Step 3: Build Recurring Income
- Many affiliate programs offer recurring commissions.
- A small, engaged audience can generate $5K-$10K per month consistently.
Final Thoughts: Start Now Before the Opportunity Fades
This algorithm shift is a huge opportunity for small creators, but it won’t last forever. If you’ve been hesitating to start YouTube, now is the time.
Want a step-by-step guide? Check out this free YouTube growth course here!